Web Design Case Study: Oardacity



Who is Oardacity?

Oardacity is a team of four close friends, who rowed the Atlantic in 2021 covering 3,000 miles from La Gomera to Antigua, this is officially the world’s toughest rowing race – the Talisker Whisky Atlantic Challenge.

The Scenario:

Oardacity came to Market Jar in 2020 asking us to create them a smart looking fundraiser website for their epic adventure across the Atlantic Ocean. They wanted the ability to showcase their adventure, but also present their adventure to potential partners, sponsors and the media.

What did we deliver?

Oardacity now have a fully operational commerce fundraiser website with raising awareness at mind. We were able to intergrate the site directly to their fundraising page, so that anyone that wishes to sponsor them, can. We also implemented some important SEO strategies to their website, in order to set them up to really raise their profile and brand exposure on a global scale before the lead up to their incredible feat.


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