Quello is an award-winning, single-serve sparkling wine in a can that can be enjoyed anywhere and everywhere, because unlike other wines, Quello comes in a can, leaving you a ring pull and a sip away from an exceptional new wine drinking experience.
The Challenge:
The client was looking to improve organic visibility as well as improving user experience, user journey and improving conversion rates to increase purchases. We had to look at improving user experience and leveraging a growth in conversion rate. Using an adaptive strategy we had to overcome a number of hurdles that could impact the time required to deliver results.
The Goal:
Key Achievements:
AOV Increase
Reduction in Bounce Rate
Increase in Traffic
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